Business Long-Form

I find business boring. But I am totally engrossed by the long-form stories on the podcast Acquired. They present a book-deep report on a current world-class company, spending several hours on the story. The histories are never boring, and they are invariably unconventional and improbable. The Acquired guys, two VCs, accompany this rich history with insightful and accessible financial analysis along the way. Each episode is a master class in business. Some of the outfits they have covered include Nintendo, Nike, Nvidia, and the NFL. Their most recent episode (2 hours) on Nova Nordisk, the pharma originators of insulin therapy and now weight-loss drugs like Ozempic was phenomenal and eye-opening. (And that is just the companies beginning with N!) — KK